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Receive Continuous Business Intelligence Flows via SmartScans™

A SmartScan™ isn’t a one-off report—it’s a living stream of insights. Updated weekly and quarterly, each scan helps you stay on top of industry shifts, emerging risks, and breakthrough applications as they unfold. You’ll see who’s shaping the market through curated company overviews, and where things are heading with expert-backed trend predictions. Whether you choose a ready-made Topic SmartScan™ to explore fast-moving industries like Blockchain and Generative AI, or a Custom SmartScan™ tailored to your specific business challenges, you gain the foresight to evaluate opportunities, monitor competitors, and anticipate disruptions with confidence. 

Start by exploring our Topic SmartScans™ below, or build your own with a Custom SmartScan™ designed around your needs.

Start exploring Topic SmartScans™ today for just €1 in your first month

These ready-made scans provide continuous updates on news, risks, applications, and market shifts—plus expert-backed predictions to help you see where things are heading. With curated company overviews, you’ll always know who the key players are and how they’re shaping the field. Choose a Topic SmartScan™ below to stay informed without the time-consuming research.

Blockchain SmartScan

Follow the evolution of blockchain beyond crypto, from enterprise adoption and supply chain transparency to digital identity and DeFi. Get clarity on real-world use cases, regulatory shifts, and the innovators driving the technology forward.

Generative AI SmartScan

Explore how generative AI is transforming industries through automation, creativity, and new business models. Stay ahead with insights on adoption trends, ethical debates, and the companies setting the pace in this fast-moving field.

Quantum Computing SmartScan

Track breakthroughs in quantum hardware, algorithms, and applications across finance, pharma, logistics, and beyond. Stay informed on adoption timelines, ecosystem maturity, and the companies shaping the race toward commercial quantum advantage.

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Led by renowned futurist Lars Tvede and our network of experts, each experience blends deep foresight with immersive formats like keynotes, workshops, and innovation sprints. Whether you're organizing an executive retreat, a leadership summit, or a creative offsite, we'll match you with speakers, facilitators, and even castles or coastal venues to make it memorable and meaningful.

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The beauty of the internet is that we can access billions of pieces of information within seconds. The downfall? When it comes to finding the information that’s relevant to your business’ success, it’s time-consuming analysing all the information out there. That’s where Supertrends' SmartScans come in. Based on your information needs, we customize search queries to retrieve the most relevant and high-quality insights for you.

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Desktop research isn't just boring, it's also an inefficient use of your time. Through tailored search queries, our SmartScans quickly and efficiently retrieve the high-quality information you need.

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With less time spent hunting for the information, you can start applying your efforts where it really matters. Increase timelines, efficiency and business outcomes. 

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Our editorial team ensures the information's quality, with our subject matter experts verifying key developments when needed. We continuously optimize search results, so you never miss crucial information.
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How it works (in a nutshell) 

Define the focus. We work closely with you to understand the information you’re looking for to create tailored search queries. Our dedicated team is here to help advise on the search terms to guarantee the most relevant results.
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View results. Seamlessly view the insights on demands. Whether it be on your personalised Supertrends platform or on the app - you can easily navigate to what you need 24/7.  Additionally, we can add more sources and even integrate your own content if needed, so it's all neatly in one place.

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Supertrends was founded by best-selling author and award-winning entrepreneur Lars Tvede 

When founding Supertrends, his mission was to build a platform that could map, track and predict future innovations and trends. 

In this video, Danish book publisher Gyldendal interviews Lars about his latest book "Hyperintelligence", where he offers insights and predictions on AI's capacity for intelligence and how this will impact our future.

Let Lars keep you up to date on the latest emerging trends and technologies or book him for your next event 

The Supertrends Platform

Our SmartScans are built on the foundation of our Supertrends platform - a data rich environment that was born out of the ambition to map, track and predict the latest innovation and trends.

Your customised content is accessed through our platform, but there also exists a public version for anyone to explore.

On the platform you'll find: 
News
The latest developments from across the world of innovation and technology.



Trends 
We monitor both emerging trends and shifts in major current trends that are potentially impacting your business. 

Innovations 
Specific innovations and technologies with sector mapping and impact analysis. 


Milestones
Events achieved through innovation or technological breakthroughs. Explore this interactive timeline where you can dive into predictions for the future. 
Statistics
Curated and mapped data from across sources. Insights and facts across 170 industries and 150+ countries.


Companies 
Identify the businesses working on specific innovations or leading the way for the future.



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Watchlist 
Monitor the topics and industries you want to keep up with. 




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Discover what's new in the world of innovation.
How to See Business Opportunities Before Everyone Else

How to See Business Opportunities Before Everyone Else

In today’s economy, competitive advantage no longer comes from size — it comes from speed. Entire markets shift in months, customer expectations change overnight, and technological breakthroughs are no longer rare events; they are a weekly reality.

The challenge for organizations is simple: 

How do you spot real opportunities early enough to act — without being overwhelmed by noise? 

A promising trend can come from a patent filed in Shenzhen… a research breakthrough in Boston… a regulatory change in Brussels… or a seed-stage startup in Bangalore. By the time a signal becomes obvious, it’s often too late. 

This is why companies need a faster, more precise way to identify business opportunities as they emerge — not months after competitors have already moved. 

Below is how a structured, continuously updated foresight system like SmartScans™ helps uncover those opportunities — with concrete examples for each step. 

1. Start With the Big Picture — and See the Shift Coming 

Every opportunity begins as a sectoral shift that most companies underestimate in its early stages. 

Example: 

Autonomous logistics hubs started as niche experiments in Asia. By the time U.S. retailers woke up to the trend, Chinese players had already scaled automated fulfillment ecosystems that reduced delivery times from 48 hours to under two. 

This “big picture” view helps businesses understand: 

  • What is changing 
  • Why it matters 
  • How fast the change is unfolding 
  • Which players are driving it 

A company could discover, for instance, that autonomous last-mile logistics will impact retail, warehousing, labor planning, insurance, and urban infrastructure — not just delivery fleets. 

Seeing this early sets the stage for identifying specific business opportunities. 

2. Track the Right Signals — Not the Noise 

Innovation signals emerge everywhere: patents, investments, tech breakthroughs, regulatory changes, startup pivots, corporate activity. 

Example: 

A single patent family filed by Tesla in 2023 hinted at their upcoming move into AI robotics long before the Optimus demos. Investors who tracked that signal could anticipate Tesla’s shift into multipurpose humanoid automation — a massive future value driver. 

Another signal: 

When the EU issued its “Remote Operations Framework” for drones in 2024, it unlocked a flood of new logistics, security, and inspection opportunities. 

But most companies missed these signals because they were not monitoring the full ecosystem. 

Tracking the right signals early helps organizations position themselves before the wave hits. 

3. Translate Signals Into Concrete Business Opportunities 

Signals alone are not valuable — opportunities are. 

SmartScans™ use pattern recognition to highlight emerging opportunities such as: 

Example: 

Opportunity 1: New Products 

 Advances in solid-state batteries triggered opportunities for portable medical devices with double lifespan — a market now exploding in Japan, where aging populations demand at-home care. 

Opportunity 2: New Services 

Breakthroughs in AI agents created demand for “agent orchestration platforms” — a business that didn’t exist two years ago, now attracting VC megafunding. 

Opportunity 3: Operational Efficiency 

Next-gen predictive maintenance systems using acoustic AI enable factories to cut downtime by 30–60%. This wasn’t obvious until sensor costs dropped below $5/unit in 2023 — a signal easy to miss. 

Concrete business opportunities appear when multiple signals converge — and the system makes those connections visible. 

4. Pinpoint the “When” — Because Timing Is Everything 

A trend becomes profitable only when timing aligns with market readiness. 

Example: 

Hydrogen trucks were overhyped for years. But SmartScan-level signal monitoring revealed: 

  • A rapid drop in electrolyzer prices 
  • China’s aggressive deployment targets 
  • Two EU megaprojects approving infrastructure build-outs 
  • A spike in OEM partnerships 

Together, these signaled that 2026–2028 would be the true adoption window — not 2023 as analysts claimed. 

Companies that planned investments with accurate timing avoided wasting millions. 

5. Build Scenarios That Reveal Second-Order Opportunities 

Scenarios are not fiction — they are structured projections based on converging data. 

Example: 

  • A scenario around AI-native retail stores revealed downstream opportunities: 
  • Shelf-monitoring micro-robots 
  • AI-driven expiry-date optimization systems 
  • Instant checkout-to-CRM personalization platforms 
  • Energy-optimizing HVAC tied to customer flows 

These opportunities wouldn’t appear in a classical market report — they emerge from multi-signal convergence analysis. 

Scenarios help companies see hidden opportunities before competitors. 

6. Map Opportunities to Your Organization — No Guesswork 

Even the best foresight is useless if it doesn’t connect to real strategic decisions. 

SmartScans™ help organizations determine: 

  • How trends affect their roadmap 
  • Where they can enter emerging markets 
  • Which technologies they must add to stay competitive 
  • Which capabilities they should build internally 
  • Who they should partner with 

Example: 

A mid-size logistics company used SmartScan insights to realize: 

  • Autonomous sorting systems would become affordable by 2026 
  • Last-mile drones would be operational in suburban areas by 2027 
  • Retailers would demand 2-hour delivery in most urban regions by 2028 

This led them to: 

 → Acquire a robotics startup early 

 → Negotiate partnerships with drone operators 

 → Redesign warehouse layout for automation 

They moved faster than much larger competitors — because they saw the timeline clearly. 

7. Deploy Foresight Across the Entire Organization 

Different teams benefit from different types of opportunities. 

Leadership  - Can identify disruptive threats years before they hit. 

Innovation & R&D - Can focus on technologies with proven acceleration patterns. 

Product Teams - Can validate which customer needs will emerge. 

Marketing - Can position offerings as the next logical step in an evolving landscape. 

Investment Teams - Can find startups just before they hit hyper-growth. 

Example: 

A global insurance company used SmartScan insights to redesign products for: 

  • Autonomous trucks 
  • AI-operated warehouses 
  • Digital-twin-based risk assessment 

All of these product lines emerged from seeing innovation signals early. 

The Bottom Line: The Future Is Moving Faster Than Ever — You Need a System That Moves Faster Too 

Finding business opportunities today requires: 

  • global signal monitoring, 
  • cross-domain pattern recognition, 
  • real-time updates, 
  • timeline forecasting, 
  • scenario modeling, and 
  • clear opportunity extraction. 

This is no longer something a human analyst can do manually. 

Companies that adopt structured foresight systems will see opportunities months — sometimes years — before competitors even realize change is coming. 

In a world where the first mover captures the majority of value, the ability to see sooner and act faster is not a luxury. 

It’s survival. 

Whether you're building strategy, evaluating opportunities, or tracking disruptive technologies, SmartScans™ help you navigate the future with clarity. 

👉 Explore SmartScans™ — and see the future of your business before it happens. 

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