Eliminate Desktop Research

...and wave goodbye to navigating information overload 

Think of Supertrends as your personal research assistant

The beauty of the internet is that we can access billions of pieces of information within seconds. The downfall? When it comes to finding the information that’s relevant to your business’ success, it’s time-consuming analysing all the information out there. That’s where Supertrends' SmartScans come in. Based on your information needs, we customize search queries to retrieve the most relevant and high-quality insights for you.

Eliminate Desktop Research

Desktop research isn't just boring, it's also an inefficient use of your time. Through tailored search queries, our SmartScans quickly and efficiently retrieve the high-quality information you need.

Liberate Brain Power

With less time spent hunting for the information, you can start applying your efforts where it really matters. Increase timelines, efficiency and business outcomes. 

AI + Human Verification

Our editorial team ensures the information's quality, with our subject matter experts verifying key developments when needed. We continuously optimize search results, so you never miss crucial information.
how it works

How it works (in a nutshell) 

Define the focus. We work closely with you to understand the information you’re looking for to create tailored search queries. Our dedicated team is here to help advise on the search terms to guarantee the most relevant results.
Run the SmartScans. We scan 5000 global sources, and use AI to extract the insights you need. Our in-house editorial team and network of experts verify the results, ensuring you’re getting accurate and trustworthy information.

View results. Seamlessly view the insights on demands. Whether it be on your personalised Supertrends platform or on the app - you can easily navigate to what you need 24/7.  Additionally, we can add more sources and even integrate your own content if needed, so it's all neatly in one place.

Forget doom scrolling for information. 
Use our SmartScans instead. 

...or skip the reading

And have our friendly Head of Sales, Emil, show you how it works

The Supertrends Platform

Our SmartScans are built on the foundation of our Supertrends platform - a data rich environment that was born out of the ambition to map, track and predict the latest innovation and trends.

Your customised content is accessed through our platform, but there also exists a public version for anyone to explore.

On the platform you'll find: 
News
The latest developments from across the world of innovation and technology.



Trends 
We monitor both emerging trends and shifts in major current trends that are potentially impacting your business. 

Innovations 
Specific innovations and technologies with sector mapping and impact analysis. 


Milestones
Events achieved through innovation or technological breakthroughs. Explore this interactive timeline where you can dive into predictions for the future. 
Statistics
Curated and mapped data from across sources. Insights and facts across 170 industries and 150+ countries.


Companies 
Identify the businesses working on specific innovations or leading the way for the future.



Network 
Find, follow and engage with experts, movers and shakers of innovation. 




Watchlist 
Monitor the topics and industries you want to keep up with. 




Get inspired by the Supertrends Platform

Whether you're an entrepreneur, investor, or simply curious about what's next, Supertrends offers the tools and knowledge to turn inspiration into action.

Blog

Discover what's new in the world of innovation.
From Treats to Tech: The Rise of AI for Pets
Wednesday, May 14, 2025 AI PetTech
Mental stimulation for our furry friends is often overlooked, yet it's just as vital as physical exercise. Enter Go Dogo, a revolutionary company blending technology with behavioral science to address this need. Inspired by a love for dogs and a passion for innovation, Go Dogo has crafted an interactive system providing dogs with engaging mental challenges, independent of their owners' presence.
Reimagining Food Packaging: How an Indian Innovation Could Help Combat Global Waste
As the world grapples with rising levels of plastic pollution, food waste, and the urgent need for sustainable supply chains, innovation in food packaging is more vital than ever. Traditional materials often fall short—not only in terms of environmental impact but also in their ability to preserve freshness and reduce spoilage.
Behind the Scenes: AI’s Transformative Role in Electronics
Wednesday, April 30, 2025 AI Electronics
The current incorporation of artificial intelligence (AI) technology into the electronics industry is transforming previously questioned applications of this technology. The influence of AI is now a dominant trend in all technological sectors, especially in automotive applications, and autonomous cars will soon be developed by all car manufacturers. Although there were initial concerns about the safety of autonomous cars, Tesla’s advances have demonstrated AI's capacity to enhance autonomy and the ease of use of such vehicles. AI is also influencing other technology areas, such as unmanned aerial vehicles, and revolutionizing industries including marketing, agriculture, logistics, and many others.
Bridging Business and Social Impact through AI
Wednesday, April 23, 2025 AI SocialSustainability DataAnnotation
Artificial Intelligence is transforming industries by driving efficiency, innovation, and new business models. It also opens doors for underrepresented workforces, offering opportunities for individuals with unique skill sets.
From Farm to Fork: Why Blockchain is the Future of Food Traceability
Food safety scandals, counterfeit products, and supply chain inefficiencies have made traceability and transparency more critical than ever in the food industry. Consumers today want to know where their food comes from, how it was produced, and whether it meets quality standards. However, traditional tracking systems are slow, error-prone, and often manipulated, leaving gaps that can lead to food fraud, contamination, and waste. This is where blockchain technology steps in, offering an immutable, decentralized, and real-time way to track food products from farm to fork.
Transforming Surgical Care Through Sustainable Innovation
Access to surgical care remains a critical challenge in low- and middle-income countries, where millions of lives are lost each year due to the scarcity of essential medical equipment. Despite efforts to address this issue, nearly 40% of donated medical devices in sub-Saharan Africa go to waste.

What others are saying about us

Supertrends is helping people and businesses stay ahead with fresh insights and innovation.
„We believe Supertrends has established an effective method of gathering and displaying structured data about the future to the benefit of any decision-maker. ”

Frederik Linderberg
CEO of Presidents Summit
„We believe that these [Supertrends] methods ensure comprehensive, detailed, and unbiased information, which is exactly what we need in our decision-making processes in and before our Investment Committee.”
Anton G. Herborg
CEO of CVX Ventures
„We are excited about partnering with Supertrends. The quality of their content about trends and future innovation is second to none.”

Mathias Davidsen
CEO of Presidents Institute

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